Spring fashion suddenly got a whole lot more exciting with Target announcing an exclusive upcoming collaboration with Italian fashion house Missoni, due to hit the stores on 8 October 2014.
Set to be the biggest fashion collaboration to date, the Missoni for Target range will launch in 60 retail stores nationally and online at target.com.au as part of the ‘Designers for Target’ program.
Campaign image for Missoni x Target Australia
This is big news for anyone that loves a designer bargain sprinkled with eye catching colour, with Missoni preparing a collection of signature bold colours, textures and patterns across womenswear, menswear, kidswear, homewares and outdoor furnishings, with several prints exclusive to the range.
Target Managing Director, Stuart Machin, said the majority of the Missoni for Target collection will be priced between $10- $129, with several statement pieces available for $169.
This will also be Target’s biggest ever designer collaboration with over 220 products in the collection.
Missoni previously collaborated with Target US which proved to be one of its most successful designer ranges yet, and this eagerly anticipated Australian-only exclusive partnership is set to improve on that.